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We aren’t always talking about global financial crisis here on Bornrich, where a large array of luxury goods is flashing every day. We did not even stop to mourn the “once-in-a-century” financial crisis when the markets worldwide collapsed to an all-time low, but our heart-felt sympathies are with all those who got laid off, lost their homes or candidly put, faced the worse effects of the crisis. While there are many technical explanations of when and how things went wrong but luxury showed remarkable resilience. Luxury was/is the only boom in the entire bust.

While it’s hard for people to show that they have cash to splash, an Australian car club has found a way to fish out cash from your pockets. Australia’s Supercar Club makes luxury cars available to its members as an alternative to the costly hobby of owning a hot wheel. Giving car enthusiasts easy access to the keys of dozens of exotic cars without the expenditure, is seeing a surge in its members. Members pay a one-off joining fee of A$4,500 then annual membership rates ranging from A$19,000 to A$42,500 which pays for between 15 and 80 driving days a year depending on the car and the day of the week as weekends are more costly.

This story not only proves that global economic crisis is looming large and is going to stay here with us for a while but on a more positive note it proves recessions aren’t always the worst time to launch a business.

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Via: Reuters